operations management

Topics: Pizza delivery, Management, Supply chain Pages: 17 (6487 words) Published: December 28, 2013
1. Operations Management Assignment Dominos LLC Prepared by Group 8 Achyut Gandham Anuj Wilson Biranchi Tripathy Sudarshan Garg Wisallaya Thaithammayanon Zafar Shah MBA Challum 2011/12 9th December 2011 Word Count – 5,970

2. Operations Management Assignment Table of Contents
Table of Contents ............................................................................................................. i1 Executive Summary ...............................................................................................42 Operations Strategy...............................................................................................52.1 Introduction...............................................................................................................52.2 Corporate Vision ......................................................................................................52.3 Global Strategic objectives ......................................................................................62.4 Order qualifiers, Order winners................................................................................62.5 The Core Competencies of Dominos ......................................................................62.6 The Value Chain ......................................................................................................72.7 Product value chain .................................................................................................82.8 Operations Strategy Implications (Store Level) .......................................................92.9 Competitor Analysis ...............................................................................................10 Figure 7 Dominos versus its Competitors (UK)..............................................................103 Product & Service Design ...................................................................................133.1 Introduction.............................................................................................................133.2 Product Life Cycle ..................................................................................................133.3 Failed Product and Product Re-design: ................................................................143.4 Operations Challenge of the Product/Service Mix ................................................164 Process Design ....................................................................................................174.1 Product Service Continuum ...................................................................................17© Challum Group 8 i 3. Operations Management Assignment 4.2 The Conversion Process........................................................................................174.3 The Production Process.........................................................................................19 4.3.1 Store Layout…………………………………………………………………….. 234.4 Suggested Areas of Improvement .........................................................................24 4.4.1 Process………………………………………………………………………….. 24 4.4.2 Store and Production Layout………………………………………………….. 254.5 Proposed Improvements ........................................................................................25 4.5.1 Process……………………………………………………………………………25 4.5.2 Store Layout…………………………………………………………………….. 255 Planning and Control...........................................................................................265.1 Goldratt‟s Theory of Constraints (TOC) applied to Dominos: ...............................265.2 Demand Forecasting ..............................................................................................275.3 Promotions Planning ..............................................................................................276 Innovation and...

References: 1. Charlene Li, Harvard Business Review: The Art of Admitting Failure, 2011 http://blogs.hbr.org/cs/2011/03/the_art_of_admitting_failure.html 2. BIS John Reynolds, Dominos Pizza Inc. http://web.ebscohost.com/ehost/detail?sid=5b87caa3-d294-4899-9e92- 9941787fd7ab%40sessionmgr14&vid=3&hid=12&bdata=JnNpdGU9ZWhvc3QtbGl2 ZQ%3d%3d#db=bth&AN=53576535 3. Geoff Riley, Dominos Pizza - Growth & Strategy (Part 2) - Innovation, Service and Smart, Operations, 2010 http://tutor2u.net/blog/index.php/business-studies/comments/dominos-pizza- growth-strategy-part-2-innovation-service-and-smart-operation/ 4. Dominos Corporate profile http://phx.corporate-ir.net/phoenix.zhtml?c=135383&p=irol-homeprofile 5. Global Logistics & Supply Chain Strategies, Planning, Sourcing, Replenishment Are Easy as (Pizza) Pie, 2008 http://www.supplychainbrain.com/content/industry-verticals/food-beverage/single- article-page/article/planning-sourcing-replenishment-are-easy-as-pizza-pie/ 6. Dominos annual report 2011 http://www.dominos.com.au/corporate/investors/investors.aspx 7. Stephanie Clifford, The New York Times, Video Prank at Domino’s Taints Brand, 2009 http://www.nytimes.com/2009/04/16/business/media/16dominos.html 8. Jacob Goldenberg, David Mazursky, The Cambridge Press, Creativity in Product innovation, 2002 http://catdir.loc.gov/catdir/samples/cam033/2001018106.pdf 9. BIS: Euro Monitor – Dominos company profile 06 Sept 2011© Challum Group 8 36
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